OPI, the leader in nail color innovation, announces the release of Infinite Shine Gel Effects Lacquer System, offering the rich color, intense shine and lasting wear of gels – without the need for LED-light curing or soak-off removal. Available in 30 new shades (plus Primer base coat and Gloss top coat), Infinite Shine utilizes a three-step system to deliver a high-shine classic crème finish for nails that lasts up to 10 days.
Infinite Shine includes a full range of fashion-forward shades ranging from neutrals to bright reds, oranges and pinks to dark gray, blue and black hues
Infinite Shine is applied via a three-step system:

• First, apply Infinite Shine Primer (Step 1) to prevent staining and increase lacquer durability.
• Next, select one of 30 shades (Step 2) and paint two thin, even coats for richly-pigmented, vivid color.
• Finally, finish with Infinite Shine Gloss (Step 3), which features a state-of-the-art gel polymer formula that cures in natural light.

OPI is guaranteed only when purchased through authorized professional beauty outlets and prestige stores

Hawaii Collection by OPI brings the fresh, bright colors of its namesake islands to nails and toes for Spring/Summer 2015. This new collection features a palette ranging from muted tones of mint, peach, pink and nude to bolder hues of coral, green, purple and gold to deep tones of mauve, violet, brick red and shimmery blue.
Hawaii Collection by OPI includes the following shades in both nail lacquer and GelColor formulas:

• That’s Hula-rious!
• My Gecko Does Tricks
• Do You Take Lei Away?
• Is Mai Tai Crooked?
• Go with the Lava Flow
• Aloha from OPI
• Suzi Shops & Island Hops
• Just Lanai-ing Around
• Hello Hawaii Ya?
• This Color’s Making Waves
• Lost My Bikini In Molokini
• Pineapples Have Peelings Too!

Hawaii nail lacquer shades each feature OPI’s exclusive ProWide™ Brush for the ultimate in application. Hawaii Collection by OPI will be available in both nail lacquer and GelColor formulas